Where Your Products Come From
The supply chain lesson
A supply chain is three flows, not one: goods move forward, money moves back, and information moves both ways. Most surprises start at tier two and beyond, the suppliers your suppliers buy from, where most companies see much less. Question for your team: who are our critical tier-two suppliers, and who here knows their names?
Key points
- Global container volumes hit a record of about 17.46 million TEUs (twenty-foot containers) in August, the most ever in a month. Source: FreightWaves, "Global container volumes hit record 17.46 million TEUs," Oct 8, 2026 (data: Container Trades Statistics).
- One late part can stop a whole production line, which is why factories care about suppliers being on time, not just cheap. Source: the episode's own explanation (no figure).
- Small changes in demand at the store turn into big swings up the chain: the bullwhip effect. Source: the episode's own explanation (no figure).